January 18th, 2012
11:20 AM ET

Evangelical for Mitt: A South Carolina power broker promotes the frontrunner

By Dan Gilgoff, CNN.com Religion Editor

Tune in Thursday at 8 p.m. ET for the CNN/Southern Republican Presidential Debate hosted by John King and follow it on Twitter at #CNNDebate. For real-time coverage of the South Carolina primary, go to CNNPolitics.com or to the CNN apps or CNN mobile web site.

Myrtle Beach, South Carolina (CNN) – You’ve probably never heard of her, but Cindy Costa’s tablemates at a Sunday prayer breakfast here hint at her influence.

Inside a hotel ballroom bulging with 400 socially conservative activists, Costa is seated with the headliners: White House hopeful Rick Perry and political operative Ralph Reed.

And when Rick Santorum and his wife Karen arrive at the Sheraton’s Ballroom E about 10 minutes into the program, they join her table, too.

It’s doubtful that many of the press photographers descending around Costa to snap pictures of Santorum and Perry, heads bowed in prayer, could identify her. But the power players seated around Costa know she’s a South Carolina Republican institution.

“In a critical early primary state, Cindy has bridged the historic divide between faith-based grassroots activists of the party and the old guard,” says Reed, who’s known her for 20 years. “That can be a much more difficult mating dance than it appears.”

Indeed, with the South Carolina presidential primary just days away, Costa – perhaps more than anyone in the state – embodies the mix of establishment party power and evangelical fervor that will determine the outcome here.

If she has her way, that outcome will be a victory for the candidate whose name she wears in a bright blue pin in her lapel: Mitt Romney. Costa says her support for the candidate is largely rooted in her evangelical Christian faith.

For 15 years, Costa has served on the 150-member Republican National Committee, the party’s governing body. But she says it’s her relationship with God, not politics, that guides her life.

“Happy New Year. God bless you!” she tells Republican activists swinging by her table at the prayer breakfast to say hello.

“My faith is the most important thing – my husband and family are second,” the mother of four says later, crossing the street outside the Sheraton to pick up her credentials for the following night’s presidential debate.

For Costa, Romney is a brother in Christ and a devoted family man – and the one candidate with the intellect and organization to defeat President Obama. “If Romney gets the right Congress,” she tells many activists she meets, “you’re looking at another Ronald Reagan.”

And yet Costa is clear-eyed about the challenges the former Massachusetts governor faces among many Bible Belt evangelicals, who are expected to constitute around 60% of voters in the Saturday primary here. Many are wary of Romney’s religion and past support for abortion rights.

Despite Romney’s strong showing in recent South Carolina polls, more than a few activists at the Sheraton are backing Santorum, the dyed-in-the wool culture warrior.

Whether Costa can coax people like them over to her side will go a long way in determining whether South Carolina anoints Romney as the all-but-certain Republican nominee or derails his march to the nomination, handing a victory to Santorum, Perry or Newt Gingrich.

No one knows that more than the Romney campaign, with senior campaign adviser Eric Fehrnstrom calling Costa a “good friend to Mitt and Ann Romney.”

“She's very down to earth, honest and sincere,” Fehrnstrom says. “Having her on the team is a big boost for us.”

For Costa, any concerns about Romney’s Mormonism were put to rest at a 2008 forum she attended in upstate South Carolina, an evangelical stronghold, at which the candidate spent half a day taking questions from pastors.

“They asked who he thought Jesus Christ was, and his answer was that Jesus Christ was his Lord and savior,” Costa says. “And I said, ‘OK, here we are. That’s what I believe.’”

Many evangelicals part company with Costa on that point. Though Mormons consider themselves to be Christian, surveys show that about half of white evangelicals don't think they are.

“I will let Romney define who he is,” Costa says. “If he says Jesus Christ is his Lord and savior, who am I to say ‘No, he’s not?’”

Roots of Mormon support

There are other reasons Costa is keen on Romney and comfortable with his religion. A day spent campaigning with Mitt Romney’s wife, Ann, and a Romney daughter-in-law, Mary, in 2008 made Costa’s support for the candidate personal.

The committeewoman crisscrossed South Carolina with Ann and Mary on a campaign bus, with Ann delivering speeches at stops along the way.

“Relationships are a powerful thing,” Costa says. “When I was on the bus with them, I just felt like I was with people in my church. I felt like they were no different than me.”

Four years ago, plenty of other South Carolina evangelicals appeared to feel differently, with Romney placing fourth behind John McCain, Mike Huckabee and Fred Thompson.

Costa, for her part, tends to be open to people from other religions. Her stepfather, who she has called “Dad” since he moved in with her family when she was 2, is Jewish.

Her mother had Southern Baptist roots, and the couple largely ignored both traditions, making for a secular household. But when an aunt took 7-year-old Cindy to a Baptist church one Sunday, she was hooked – though not necessarily on Jesus.

Costa says she grew up poor – her stepdad was a mail sorter – and she fell hard for the church’s supplies of crayons and orange juice.

The Charleston church’s Sunday School teacher, whom Costa knew as Miss Hopkins, would pick her up from home and take her to church every Sunday morning for the next decade.

“She saw a child that needs support in a household where she’d not been given that opportunity,” Costa says. “She will get credit for me in heaven.”

Costa’s dad didn’t bring up his Judaism much, except when his adolescent stepdaughter once asked why he hadn’t formally adopted her. “I didn’t want you to live with a Jewish name because I know it could be a really negative thing,” he told her. “It could affect who would even date you.”

Costa was grateful: “What great love that he was looking out for me.”

‘A culture in a moral decline’

Costa wasn’t too interested in politics until she saw Ronald Reagan. It was 1976, and he’d come to the Charleston County Republican Convention seeking support for his bid to wrest the party’s nomination from President Ford.

Smitten by Reagan, the 20-year-old Costa was miffed to find she couldn’t get a seat as a delegate at the convention. The reason: Her voting precinct had never been organized.

So Costa vowed to organize it, setting in motion her decades-long rise through county, state and national party machinery.

A stay-at-home mom in the 1980s, her budding activism was motivated largely by her born-again faith and her growing family. The fledgling “family values” movement, bent on restoring school prayer and overturning Roe v. Wade, spoke to her.

When Costa stumbled upon Pat Robertson’s “700 Club” on TV, she thought she’d found President Reagan’s successor: “He was the first one that seared into my heart that we were a culture in a moral decline.

“That was around the time we found out about AIDS, and Robertson was telling people you can’t do this,” she says, referring to homosexuality. “It seems like a simple thing, but no one wants to say that because it could hurt someone’s feelings.”

Costa volunteered for Robertson’s 1988 presidential campaign. Though the candidate faded after a strong finish in Iowa, he put evangelicals like Costa on the political map.

She would go on to help launch the South Carolina chapter of the Christian Coalition, which rose from the ashes of Robertson’s campaign, and she became state prayer chairman for the group in the 1990s.

Her eldest daughter, Jenny, remembers watching her parents being interviewed on NBC News on Election Night 1994 about the swelling ranks of evangelical voters. Hours later, Republicans took control of the House of Representatives for the first time in 40 years.

“There were some evangelicals at the time saying that politics is dirty and they should stay out of it,” says Jenny Costa Honeycutt, now a Charleston lawyer who was 15 at the time. “And my parents were willing to stand up and be heard. That was a big night for me.”

For Cindy Costa, the moral drift that Pat Robertson discerned wasn’t limited to politics. She saw it in her church life, too.

The same year she joined Robertson’s campaign, the Costas left their longtime Episcopal church amid talk that Episcopalians would start ordaining gay clergy.

“Once you do that, you have to ordain any sinful person,” says Costa, who wound up co-founding a nondenominational, evangelical-style church with her husband Louis and others in James Island, just south of Charleston. “The Bible is very clear on that.

“You start hacking up the Bible and take out this little thing you don’t like and that little thing, and you have something that’s not the Bible anymore.”

All together now

If she sometimes talks like a culture warrior, Costa hardly looks the part.

A former Mrs. South Carolina who is often introduced as a “true Charleston belle” at political events, Costa has high cheekbones, shoulder-length blonde hair and looks at least a decade younger than her 56 years.

The wife of a plastic surgeon, she says she's "benefitted from her husband's services" but won't discuss specifics.

She favors black scarves, knee-high boots and Ann Taylor dresses that are inexpensive enough that she can discard them with a clear conscience after a single season.

Costa, in other words, has the style of a card-carrying member of the national political establishment, which she officially joined in 1996 when she was first elected as one of the state’s three members of the RNC. (She is currently seeking a fifth four-year term.)

Like many of the political rebels who campaigned for Robertson against George H.W. Bush almost 25 years ago, Costa is now a party insider, balancing ideological stances on abortion with practical concerns like party unity.

“That’s a big change,” says Reed, who led the Christian Coalition in the 1990s. “These are no longer folks with funny hats whose noses are pressed against the glass of the party. Now they’re on the inside, they’re the party leaders.”

At a pre-debate reception on Monday sponsored by Reed’s Faith and Freedom Coalition, Costa watches Reed and South Carolina Sen. Jim DeMint throw out rhetorical red meat for a crowd of conservative donors before taking the floor herself.

But Costa strikes a decidedly different tone, calling on fellow Republicans to start thinking about the need for party unity after the brutal primary season passes.

“The eyes of the nation are on us tonight,” she says. “So behave yourselves, and smile for the cameras.”

Afterward, walking to a Faith and Freedom Coalition rally at which she’ll lead the Pledge of Allegiance before the five remaining Republican presidential candidates deliver remarks before the debate, Costa says the quest for unity is a hallmark of her life that’s rooted in the Bible.

She explains how she and her husband apply the principal at the plastic surgery center they run in Charleston, asking employees to resolve differences among themselves before coming to them for help. Cindy is the center's business administrator.

Perhaps nothing illustrates Costa’s pursuit of party unity – a preoccupation for any establishment leader - as much as her support for Mitt Romney, who many grassroots conservatives distrust in part because of his establishment backing.

After watching Romney deliver a well-received speech at the pre-debate rally, she darts off to be interviewed by a young evangelical radio host who broadcasts in the most solidly evangelical part of South Carolina, around Spartanburg and Greenville.

The host, Josh Kimbrell, is a Santorum supporter but asks Costa to talk about Romney.

“I had the opportunity to do a bus trip across the state with Ann Romney, and it was a real bonding experience,” she says, leaning into the microphone and wearing a pair of big headphones upside down so it doesn't mess up her hair before the debate.

“I’ve come to respect the family tremendously and just know he’d be a great president.”

When Kimbrell asks what she expects to happen after Saturday’s primary, Costa again picks up the banner of unity, sounding about as far away from a Pat Robertson culture warrior as you could imagine.

“As Republicans, we need to be winsome in our message, be kind and loving,” she says.

“There’s no reason to be hateful. That’s just not who we are.”

- CNN Belief Blog Co-Editor

Filed under: Christianity • Politics • South Carolina

soundoff (1,003 Responses)

    How can people support a candidate whose relegion thoght being black was a sin and wouldn't allow black americans to become mormons. Whose leader of the church kept predicting Christ return and was wrong several times. You cannot go into a mormon church if you are not a believer in mormonism. So if your friend or child is a mormon and gets married you cannot attend the cermony if you are not a mormon. What kind of religion is that?

    January 18, 2012 at 1:08 pm |
    • jtarver

      Being black is the mark of Cain inside the Mormon Church. Vote Cain in South Carolina.

      January 18, 2012 at 1:09 pm |
    • Jim

      Polygamy, child brides, and poor treatment of women. They will help you if you give them lots of money.

      January 18, 2012 at 1:13 pm |
  2. ObamaJoe

    God bless America...

    God bless President Obama...

    January 18, 2012 at 1:08 pm |
    • ObamaJoe

      ha 🙂

      January 18, 2012 at 1:08 pm |
  3. SteveB

    Nice place in hell for ya all hate filled people

    January 18, 2012 at 1:08 pm |
  4. ObamaJoe

    God bless America..

    God bless President Obama..

    January 18, 2012 at 1:07 pm |
    • ObamaJoe

      hello 🙂

      January 18, 2012 at 1:07 pm |
    • jtarver

      Ipry God gets to blessing Obama right away.

      January 18, 2012 at 1:08 pm |
  5. Hubba Hubba

    Where's her nekkid pictures???

    January 18, 2012 at 1:07 pm |
  6. Norm

    The hypocrisy of these people knows no bounds.
    What would Jesus say to these greedy Wall Street name droppers.
    The Bible warns us of "the false church".
    Judgement will be awarded accordingly to those who use His name for profit.
    The main stream media supports the falsehood that these few 1%ers will decide the election.
    Vote Herman Cain in South Carolina if you agree.

    January 18, 2012 at 1:06 pm |
    • jtarver

      You just damned every paid preacher, with Paul's own words.

      January 18, 2012 at 1:11 pm |
  7. Rich

    Mitt, you just lost my vote and my support. You are a phony.

    January 18, 2012 at 1:06 pm |
  8. Anchorite

    Just what we need, more religious bigots trying to dominate the GOP. These Southern Baptists are about as far from the true Jesus as you can get.

    January 18, 2012 at 1:06 pm |
    • Ace

      You are right on! What is it with these "born agains" trying to inject their beliefs into our laws and politics. America is a Secular Capitalistic Republic, not a "christian nation" or "any other" religion nation....and it is going to stay that way....period!

      January 18, 2012 at 1:11 pm |
  9. Jim

    If you are looking for a vote based on Christianity, they believe the Mormon is a cult and joseph smith is a conman. Not gonna happen.

    January 18, 2012 at 1:06 pm |
  10. PDXSerric

    So much for any separation of church and state..... if it were up to some of these people, religion would be the ONLY law. And you'd better pray (and convert) to the "right" religion or the inquisition will find you...

    January 18, 2012 at 1:06 pm |
    • jtarver

      Seperation of Church and State, as envisioned by JChief ustice Black ended during the Kennedy Administration. Since that time 2/3 of Catholic Charities have been funded from social Security.

      January 18, 2012 at 1:07 pm |
  11. Charlie

    Evangelical is someone that spreads the Good News. Mit is not Good News.

    January 18, 2012 at 1:06 pm |
    • William Demuth

      Evangelical = Bigoted Cult Member

      January 18, 2012 at 1:27 pm |
  12. Tom

    Todays religious right would label Jesus a Socialist and tell him to get a job. In some parts of the country they'd probably shoot him for trespassing.

    January 18, 2012 at 1:05 pm |
    • jtarver

      Jesus was a Prince of Judah with purchased Roman Citizen, from Luke and Paul's own mouth when they are about to be-head him. The Jesus they sold you at Church can not get you everlasting life.

      January 18, 2012 at 1:13 pm |
  13. palintwit

    Every time I think about Alaska, I think about Sarah Palin. Everytime I think about Sarah Palin, I think about teabaggers. Every time I think about teabaggers, I think about assault weapons. Every time I think about assault weapons, I think about trailer trash. Every time I think about trailer trash, I think about Sarah Palin. Every time I think about Sarah Palin, I think about...

    January 18, 2012 at 1:05 pm |
    • PDXSerric

      As an Alaskan "sourdough" please let me assure you, Sarah Palin does NOT represent Alaska.

      January 18, 2012 at 1:07 pm |
  14. SteveB

    I bet my soul that if Jesus could mediate this discussion he would generally agree that social conservatives are the segment of our society that LEAST embodies the true spirit of Christianity

    January 18, 2012 at 1:05 pm |
    • Tom

      Ain't that the truth!

      January 18, 2012 at 1:10 pm |
  15. nowhereman

    I went to her website. She doesn't even care to deal with it as her blogs are full of spambots for viagra and other products. This has been going on for weeks. If she really cared for what people think, she'd read her own webpage, see the spam and have it deleted.Typical Stepford wife.

    January 18, 2012 at 1:04 pm |
  16. jtarver

    Colonia Barona Mexico was on CNN in 2009, but now it does not exist at wikipedia, or any of the Mormon listings. Why does the LDS not want to discuss the Methamphetamine problem in their Church? The shoot out in Ogden is a part of the ongoing war on Mormon Crystal.

    January 18, 2012 at 1:04 pm |
  17. Otto

    Be careful, very careful of anything or anyone who call themselves Christians. They are closer to the devil than others; by their deeds we shall know them. They are far more hateful than others and should not be trusted.

    January 18, 2012 at 1:03 pm |
    • jtarver

      As we know from Genesis, the cross burner's god is a burned up stick.

      January 18, 2012 at 1:05 pm |
    • Norm

      People like you who love to generalize should be soundly ignored.
      Seek education...

      January 18, 2012 at 1:10 pm |
    • KCK

      Be careful, very careful of anyone with a multi-directional name.

      January 18, 2012 at 1:12 pm |
  18. fastball

    It makes me sick to see politicians kissing all the holy-roller butt out there, just for the "evangelical" vote. I'd rather see a guy who says "I'm busy trying to fix the country...rather than spending time asking God to fix it".

    January 18, 2012 at 1:03 pm |
  19. One guy

    "Knock 'Em Flat Pat"... How very Jesus-like of her.

    January 18, 2012 at 1:02 pm |
  20. PumpNDump

    Nothing is more nauseating, dumb, pathetic and fascist than an evangelical. Let me help her:

    The earth is approx. 4.5 BILLION years old.
    Dinosaurs existed, just not with men.
    Evoluation is both a scientific theory AND a FACT.
    There is no proof that "jesus" or "mohammed" ever existed that is academically, historically accepted.

    January 18, 2012 at 1:02 pm |
    • kflanigan

      Right on.

      January 18, 2012 at 1:05 pm |
    • Reuben

      Jesus did not create the universe!! To ascertain that you should know the Trinity (God the Father and Jesus are one)! Jesus was born about 2000 years ago, does not mean the earth is 2000 years old!!

      January 18, 2012 at 1:10 pm |
    • Brad

      Holy moly you are right I've been so wrong all of these years I am changing my life and becoming a happy atheist. Moron.

      Dumbing someone's faith down to a series of unrepresentative bullet points is what is truly cro-magnon.

      January 18, 2012 at 1:11 pm |
    • hans

      Facts, shmaks. She knows. Only way you could ever get through would be to isolate her and deprogram her just like any other pliable person trapped in a cult. Unless she is sociopath and knows exactly what she is doing.

      January 18, 2012 at 1:13 pm |
    • Dot

      On your way down, remember this.....every knee shall bow

      January 18, 2012 at 1:14 pm |
    • jtarver

      Species occur rapidly following a mass extinction, the opposite of Evolution.
      Relativistic Time is different than the 19th century obsolete science you present
      There is proof that John the Baptist existed, as the riot he started killed 120,000 Magis.

      January 18, 2012 at 1:16 pm |
    • Rich

      It is widely accepted by historians that Jesus Christ existed, there is just no proof that he is anything other than another oppurtunistic man.

      January 18, 2012 at 1:21 pm |
    • William Demuth



      It was life threatening to question Christ for centuries, but MANY well informed people believe it is now safe enough to admit that the historical record leaves little if any real evidence of his existence.

      January 18, 2012 at 1:29 pm |
    • jtarver

      Reuben-From John 1:1 we know: Jesus Christ is the spell of creation. (Logos) We also know from John that all of Creation was done so God could live as a black jew for less than 45 years.

      January 18, 2012 at 1:37 pm |
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About this blog

The CNN Belief Blog covers the faith angles of the day's biggest stories, from breaking news to politics to entertainment, fostering a global conversation about the role of religion and belief in readers' lives. It's edited by CNN's Daniel Burke with contributions from Eric Marrapodi and CNN's worldwide news gathering team.